Sunday, April 9, 2017
Not only was the star of the show the legendary "Golden Sahara", but the back page of this program was a full-page ad for the rare 1955 Willys Bermuda, one of the last gasps of the American company before scooting off to South America.
Friday, January 6, 2017
Here's a promotional item I've never heard of, or seen anywhere.
It's a 1969 "Win With Chrysler" lucite paperweight encasing $100 in singles. It's crazy, and probably sat on some dealers desk at a high-profile Chrysler-Dodge-Plymouth locale.
It isn't a fake, because it ties in with a smaller-scale keychain promotion around the same time that uses the identical font and colors. I have no other info on this, so feel free to make up a great story and pass it on!
Sunday, January 1, 2017
Back in the day, Dodge would send it's dealers a helpful handbook designed to increase their sales. Some tips seem quaint now (beauty contests, steak cook-outs), but there are some great vintage pictures included, like one with Governor Tom McCall and the state of Oregon receiving a donation of a Dodge truck from a local dealer.