Dashboard Lights: Part Three, The E.F. Johnson Company

Like many of the light companies spotlighted in this series, E.F. Johnson's roots were in radio. Founded in 1923 by its namesake, this is another example of a company that responded to the market. These were initially built for radios, but were also easily adapted to light boards or dashes, as they could accommodate 6 or 12 volt bulbs and related current.

The example above is a beautiful red-glass lensed light in the 3/4" size. It has the "beehive" step around the bezel, signifying its older age. Of course, being based out of Minnesota, their mascot is a Viking!

The company was the pride of Waseca, branching out into as many fields as their equipment could support

They also made Morse keys...

and CB Radios.

 E.F. Johnson finally sold itself in 1997 to software manufacturer Transcrypt International, ending the manufacturing of its varied and unique lines.
But when their other vintage products are no longer functioning, and the repair parts have evaporated, their simple, but beautiful lights will shine on!

Dashboard Lights: Part Two, The Drake Manufacturing Company

Drake occupies a special niche, as it will forever be known as the "Fender Amp Light". 

Yes, that beautiful little jewel, that comes to light as the big tubes warm up, was made by the Drake company for many years, and it's amazing how a single faceted glow of color can be so evocative of the past...

These amp lights were the 11/16" size. They also made a 3/8" as well, and either one worked great for dashboards...

 

Again, they were beautifully crafted, with rich colors, and were yet another vestige of the great but disappearing Chicago manufacturing base, along with Stewart Warner and others.

Drake lasted from the war years until 1972, but their memory will live on for as long as we remember our first hot rod, and our favorite great guitarists...

Dashboard Lights: Part One, The Gothard Pilot Light Assembly Company

In the beginning, there was glass.

There were a few notable entries in the dash and accessory light business in the 1940's. Gothard, Drake, Dialco, Cole Hersee were a few of the bigger ones, and they produced similar styles, all with individual touches, all with their strengths and weaknesses.

1944 Gothard Catalog

Gothard was a pioneer. One of their design "flares" was that little six-sided bezel. The other companies had a circle bezel. I actually dig the more industrial look that Gotham produced.

The overall design is, as I mentioned above, fairly standard, and because the product is pretty uniform among the companies, it became a battle of sales and attrition, and unfortunately, Gothard succumbed, losing a lawsuit which strained company finances, and led to their sale to the Sangamo Electric Company in 1954.

Accessory Lights, The Beginning

 

Before airbags, before seatbelts, before hazard and back-up lights, there were accessory lights.

"They Could Save Your Life!", the ad copy screamed, and it wasn't too hyperbolic. Turning your standard blinkers and headlights into four-way flashers was a nifty idea back in the day, and for the safety-minded, an off-the-shelf solution was just a few bucks away...

You could protect your car, your family and yourself, all for $6.95, and have a nice jeweled light added to your dash besides.

Later this week, we'll delve into the world of dash lights, from Gothard to Drake to Dialco, and also some cool antique styles as well. Stay tuned!

1959 1960 Ford Thunderbird Vintage Drawings, Very Rare And Very Cool

Here are a selection of some rare casual drawings made by one the men who worked at Ford in the late-1950's and 60's. They show the second generation Thunderbird on the cutting edge of design, and with a couple of neat possibilities spitballed (police car, flower delivery / hearse).

Enjoy!

Cool Cop Rod! But how about a Thunderbird Hearse!?

The 1970 Dodge Race Game, Scat City!

At the height of Mopar Madness, the Dodge Boys decided to license an entry into the tabletop slot car fad. 

Called "Scat City", the box blared Peter Max style graphics and the awesome visage of two pistol-grip shifting dudes, racing their E-bodies down the scale track. 

Enjoy the feels...

Northwest Mopar Drags Woodburn, Oregon, July 20th 2014 (Part Three)

 Here are some neat snapshots from the Woodburn Drag Strip on Mopar Drags Day, taken by my brother Ty, including some odd-ones...

Northwest Mopar Drags Woodburn, Oregon, July 20th 2014 (Part Two: B & C--Bodies)

     Here are the fabled Roadrunners, Demons               and more...

Nice Demon!

Panther Pink 1971 Dodge Demon